Legal Marketing

Recently, The Clarion-Ledger, Mississippi’s statewide newspaper wrote an article on various social networking sites such as facebook, MySpace, and twitter.

I was featured on the section on twitter. I use twitter as both a news feed and a way to follow people who are sharing information relevant to both the practice of law and the marketing that is a necessary component of running a law firm. Below is an excerpt of my interview regarding twitter. The link to the entire article follows.

If you’d like to follow me on twitter, click here.

Brian Herrington, 40, became a fan of the social networking site Twitter 15 days ago and now has more than 20 people following his posts. Lately, he’s been Tweeting about politics, Oklahoma City restaurants and his law firm.

He social networks as a method of nontraditionally growing his business and uses Twitter to keep up with headlines.

“Because The Clarion-Ledger, The New York Times and NPR are on Twitter, I can follow them and have all the headlines that are going on in the world on my desktop,” he said. “That’s how I found out about this story,” said Herrington, who contacted The Clarion-Ledger when an inquiry was posted about the story topic.

He also uses Twitter to keep up with colleagues. “A lot of us blog now, so if people are writing about topics I litigate, it’s a quick exchange of useful information.”

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